Twitter For Small Business

Posted December 5th, 2008 by Paddy Comments Off

With the turkey haze finally over, I am here to report that Syracuse and Central New York held its own when Twittering on Black Friday. In fact, many have kept the fun going and are still tweeting to the CNY crowd.

For newcomers, the wikipedia definition of Twitter is the free social networking and micro-blogging service, that allows its users to send and read other users’ updates (otherwise known as tweets), which are text-based posts of up to 140 characters in length.

Syracuse.com setup a Twitter-feed in order for Syracusans to keep their fellow cold-weather mates up-to-date on the holiday shopping happenings around town last week. Tweeters merely type “#cny” or “#syracuse” in the micro-blog for it to post to this feed.

Not only has this been fun for social media users to connect with others locally, and an ingenious idea for a fledgling newspaper industry, it also reinforced how others in the local area believe in the power of web interactivity.

More and more small business owners will see the limitless possibilities with social media marketing. As I’ve said many times before – interacting with your customer builds brand loyalty. Beyond that, it’s an easy and fun way to generate new leads and keep previous customers up-to-date. Best of all, it’s FREE! And isn’t that what it’s all about when your business is small and up & coming?

Often, when explaining the services of ODX Fusion, I answer many questions on what social media is and how it benefits small business. When I reveal to my customers ways they’re missing out on these powerful tools, heads start spinning. I believe overwhelmed customers become idle customers so I’ve scaled back how much info I drop on the topic all at once. Now I gradually offer ways to maximize online presence and allow small business owners to digest it bit by hearty bit.

If you’re interested in Twitter for small business, here is an introduction from Small Biz Trends (with Twitter tutorial video).

Now that you’re a pro, come and follow what I’m doing right now.

Until next time!

Syracuse.com and Twitter

Tags: Black Friday, CNY, micro-blogging, Post Standard, social media, Syracuse, Syracuse.com, Twitter Posted in Cool Tools, Social Networking

2 Responses to “Syracuse.com and Twitter”

odxFusion is Boosting Your Brand on the Internet Says:
December 5th, 2008 at 5:55 am
[...] turkey haze finally over, I am here to report that Syracuse and Central New York held its own when Twittering on Black Friday. In fact, many have kept the fun going and are still tweeting to the CNY [...]
Boosting Your Brand on the Internet - ODX Fusion Says:
March 11th, 2009 at 1:18 am
[...] turkey haze finally over, I am here to report that Syracuse and Central New York held its own when Twittering on Black Friday. In fact, many have kept the fun going and are still tweeting to the CNY [...]