This morning Meredith Vieira of the Today Show interviews Matt Miller, the CEO of the Association of Independent Commercial Producers (AICP) and Barbara Lippert, an Ad Critic from “Adweek” Magazine.
The interview goes on to talk about this year’s Superbowl Advertising and points out a few interesting ideas from a marketing perspective. Superbowl ads are [...]

Everyone has been yapping to you about Social Media Marketing.  I’ve even been yapping to you about Social Media Marketing. The real question is:  Who hasn’t been yapping to you about it?
I want to take a break from the Getting Started on Social Media for Business series for a moment even though this goes [...]

You know Social Media Platforms are great tools to keep in your marketing arsenal.  If you’ve been following along, you’ve looked around at some of the Social Media sites out there, you’ve seen some of the movers and shakers, and you’ve developed a plan or goal for what you hope to accomplish with these great tools.
Now [...]